WHY    

We believe in cultivating a unique personal taste in art, enabling a meaningful and personal experience in collecting contemporary visual pieces that bring joy and harmony to one's life. 

   HOW   

By embracing and celebrating diversity in artistic expressions for both creators and buyers alike. 

By diversifying types of works exhibited at our space, and therefore in the market, to allow for possible meaningful and personal "Meaning Making"  experience through viewing and collecting pieces of contemporary visual art that reflect the buyer’s values and perspectives in life. 

By promoting the concept of "Living With What You Love"  over the concept of ownership and possession.

By promoting the concept of "Investing in Oneself and One’s Happiness"  over the concept of investing in the "art market". 

     WHAT  

Our curatorial program presents a diverse array of collectible contemporary visual art, showcasing exceptional concepts and superb craftsmanship by both local and international artists. Through thoughtfully curated exhibitions and related activities, we aim to enrich our audiences' viewing experiences, cultivate their personal tastes, and provide meaningful opportunities for art collecting.